The Aruga Partner Community

Built on relationships, not targets.

A hand-picked community of UK MSPs, IT support companies, consultancies, and specialists who meet regularly, share opportunities, and make good money together.

A good partner is a force multiplier. That is exactly how we think about every member of this community.

A community, not a programme

Most partner programmes feel like admin. This one feels like a team.

Most partner programmes

  • A portal you log in to once and forget about
  • Tiers, targets, and certifications to chase
  • A partner manager who changes every year
  • Work flowing in one direction only

The Aruga Partner Community

  • Real events with real people, through the year
  • No tiers, no targets, no minimum commitments
  • A direct line to the Aruga founders, not a support desk
  • Introductions and opportunities flowing in both directions

Partner events

There is always a next one in the diary.

The events are the heartbeat of the community. Not a promise of future gatherings, a calendar that already exists and keeps moving.

Breakfast briefings

Practical security updates and threat intelligence you can take straight to your own clients. Useful from the moment you leave the room.

Roundtables

The community shares openly on what is working, what is not, and how clients are asking about identity, resilience, and growing safely.

Partner dinners

The good stuff. Relationships built over a decent meal, without an agenda. The conversations that happen here are the ones that matter most.

Partner webinars

For members who cannot always get to a room. Same quality of conversation, same people. Accessible wherever you are based.

Quarterly get-togethers

The whole community in four rooms, four times a year. The best place to meet members you have not crossed paths with and find out who else is in the group.

The calendar is real. There is always a next one coming.

Aruga Partner Community

What membership looks like

A direct line, not a support desk.

Private member group

A dedicated space where introductions, questions, and opportunities move fast. Active between events, not just on the day.

Member-to-member introductions

The community makes money with each other, not just with Aruga. The right connection is high business — not a ticket number.

Direct access to the Aruga team

Real people who know you by name. When you need a quick answer or a second opinion, you get a response, not a ticket number.

Early intelligence from the field

Early sight of what we are seeing in the threat landscape, so you stand a better chance of hearing it from your clients before it hits the news.

Joint marketing when it makes sense

Shared content, co-authored guides, and joint campaigns when there is a natural fit. No obligation, no forcing, just what works for both sides.

No cost to join

Membership is free. No joining fee, no annual subscription, no minimum activity requirement. The value comes from participation, not a payment.

Commercial model

Your clients are already asking. We help you answer.

01

Your clients are already asking.

Security questionnaires, compliance requirements, the occasional incident. Clients looking to you alone need a credible answer. You need a security partner you can stand behind — ready, straightforward, and already trusted.

02

We become your security arm.

We do not steal your clients; we run in every engagement. Your client stays your client. You remain the face of a partner that is a real specialist, not a bolt-on.

03

And it flows the other way.

The IT, digital, and consulting work we come across that is not ours goes back to members. You are part of a community whose pipeline gets stronger, not just ours.

Your client stays your client. We never go around a partner. Full stop.

Is this for you?

You will feel at home here if...

You are a UK MSP, IT support company, consultancy, or complementary specialist.

Your clients are SMEs or regulated organisations who take security seriously, or are being made to.

You believe relationships beat lead lists, and you have got the track record to prove it.

You would rather pick up the phone to a partner than log a ticket with a vendor.

Getting started

The best partnerships start with a conversation.

1

Tell us about you

The two-minute form below. Your business, your clients, a bit about what you are looking for. That is it.

2

Coffee or a call

We get to know each other and make sure it is a good fit both ways. Straightforward conversation, no sales pitch.

3

Welcome in

You are added to the member group and invited to the next get-together. From there, you are part of the community.

FAQs

A few things people usually ask

No. Membership is free. There is no joining fee, no annual subscription, and no minimum activity level.

Our community can start today.

Fill in the short form and someone from the Aruga team will come back to you personally within a couple of days. No auto-responses, no sales sequences.

  • No cost to join. No commitment required.
  • A real person will respond, not an automated sequence.
  • If it is not a fit, we will say so honestly. No hard sell.

Introduce yourself

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